Apparel is a key component in the Action Sports Industry. With a plethora of new brands launching each year, It takes more than superior quality to compete with today’s largest manufactures. Credibility is the name of the game. Forming partnership with some of today most respected skateboard professionals on board. We initiated athlete driven campaigns via both print and digital.
Followed by artist collaborations we broadened the outreach and consumer base of the brand, opening retailers from New York, Los Angles, Austin & San Francisco.
Imperial Motion developed signature clothing for each Athlete/Ambassador. Together with Imperial’s in-house art director, we created unique branding/identities and brought them to life with motion and creative visuals in a series of shorts.
for more check: www.imperialmotion.com